What’s Next? The Answer Is More Free Papa John’s Pizza… If You Correctly ‘Call’ The Coin Toss For Super Bowl XLVII

Last year, millions of Papa John’s Papa Rewards loyalty program members flipped over winning a free large Papa John’s pizza when by popular vote they correctly called the coin toss for Super Bowl XLVI.

The Official Pizza Sponsor of the NFL and Super Bowl XLVII today announced details of Papa John’s Super Bowl XLVII Coin Toss Experience, including a new twist: each fan will vote “heads” or “tails” as individuals at www.papajohns.com or at the brand’s Facebook page, ensuring a free large one-topping pizza for those who correctly call the Super Bowl coin toss.

“Unlike last year when everyone who voted was cheering for ‘heads,’ this time people tuning in will be cheering for either ‘heads’ or ‘tails,’ depending on how they called the coin toss individually,” said Denver Broncos quarterback Peyton Manning, who unveiled the promotion in a television commercial that debuted Sunday with Papa John’s Founder, Chairman and CEO John Schnatter and sports commentator Jim Nantz, who will call Super Bowl XLVII. “This should make it even more fun, and it guarantees that Papa John’s will give away more pizzas.” 

Papa John’s Super Bowl XLVII Coin Toss Experience is the crescendo of a season-long engagement with NFL fans during which the brand gave away 2 million large pizzas – double the number Papa John’s gave away during the NFL’s 2011 regular season. Momentum built in October when customers were offered a free pizza after making a purchase in celebration of Manning becoming a Papa John’s franchisee, and later when Schnatter and Manning announced “18-Point Sundays,” offering a large pizza to Papa Rewards members for only 18 points (Manning’s number) rather than the customary 25 points. By season’s end, the duo upped the ante even further, offering a large pizza for Papa Rewards members for just 7 points.

At the end of a national television commercial supporting the 2 Million Pizza Giveaway, Manning teased Schnatter with, “Wait ‘til you see what’s next.” 

“What’s next? First it was Peyton becoming a Papa John’s franchisee in Denver, and now it’s opening Papa John’s Super Bowl XLVII Coin Toss Experience to the individual call of everyone in America,” Schnatter said. “I’m confident our promotion is going to add excitement to the Super Bowl, reward Papa John’s customers, and provide a lot of positive buzz for our brand.” 

Peyton’s father and NFL legend Archie Manning, who resides in Super Bowl XLVII host city New Orleans, is joining in on the fun, serving as Papa John’s spokesperson.

“It’s indisputable that the coin toss is the first edge-of-your-seat moment of the Super Bowl, so having millions of free Papa John’s pizzas up for grabs makes it even more fun for fans,” Archie Manning said.

Occurring between the singing of the National Anthem and kickoff, the Super Bowl coin toss has quite a history. Last year, the NFC’s incredible 14-year Super Bowl coin toss winning streak (Super Bowl XXXII – Super Bowl XLV) ended when the New York Giants called “tails,” but it landed on “heads” to the delight of millions of Papa Rewards members. Some additional interesting Super Bowl coin toss statistics:

• In 46 Super Bowls, heads has been called 23 times and tails 23
• 25 of the 46 tosses have come up heads, and 21 tails
• The NFC has 25 Super Bowl wins, with a dominating 31 coin toss wins
• The AFC has 21 Super Bowl wins, compared to only 15 coin toss wins

Consumers can call “heads” or “tails” for the Super Bowl XLVII coin toss through 11:59 p.m. PST, Saturday, Feb. 2, the night before the game, at papajohns.com or Papa John’s Facebook page. Americans who correctly call the coin toss will receive an email Monday, Feb. 4 with instructions on how to claim their pizza. As a bonus, just for voting, fans will get an offer for 35 percent off their next pizza at papajohns.com through February 2.

Papa John’s will remind fans about its Super Bowl XLVII Coin Toss Experience now and up to game day via an integrated marketing campaign that includes a national television commercial featuring Peyton Manning and Jim Nantz, digital media advertising, social media (#headsortails), print advertising and more.

The Super Bowl is not only the largest stage in all of sports, it’s also the biggest sales day of the year for Papa John’s, which in addition to being the Official Pizza of the NFL and Super Bowl, also is the

Official Pizza of the Arizona Cardinals, Atlanta Falcons, Baltimore Ravens, Dallas Cowboys, Denver Broncos, Houston Texans, Indianapolis Colts, Miami Dolphins, New York Giants, New York Jets, Philadelphia Eagles, Seattle Seahawks, St. Louis Rams, Tennessee Titans and Washington Redskins.

Papa John’s Rated #1 By American Customer Satisfaction Index With Highest Category Score In Survey History

Papa John’s is tops in customer satisfaction among limited-service restaurants, according to the 2012 American Customer Satisfaction Index (ACSI) released June 19, 2012. Papa John’s achieved the highest score ever by an individual brand in the Limited Service Restaurant category, and it is the 11th time in the past 13 years that Papa John’s has posted the highest score among national pizza businesses.

To celebrate this outstanding achievement all 23 Central Ohio Papa John’s restaurants are offering 50% off ALL regular menu priced online orders ALL this week (August 20th-26th) with promo code: thankyou at papajohns.com.

“A lot of people want to own quality, but it takes time and costs money to own quality,” said John Schnatter, Papa John’s Founder, Chairman and Chief Executive Officer. “For more than 27 years, ‘Better Ingredients. Better Pizza.’ has been the foundation of everything we strive for as a company. It’s this long-term commitment to quality and providing our loyal customers with excellent service and superior quality pizza that has driven our success. And we will continue applying these core principles throughout every facet of our business.”

In addition to the top overall ACSI rating for limited-service restaurants, Papa John’s score of 83 tied the highest rating in the Full Service Restaurant category. Papa John’s also earned the highest score regarding product quality, service quality and customer loyalty in the individual ACSI ratings for pizza businesses.

“We know our customers’ expectations are very high and our team members work hard to deliver on those expectations – including investing in technology and providing pizza lovers with benefits not found with our competitors,” Schnatter said. “We take great pride in the ACSI ranking, and it is a real testament to our franchise and corporate restaurant operators and team members, and their focus on delivering a superior-quality product with excellent service.”

The ACSI ranking comes on the heels of the 2012 Harris Poll EquiTrend® Study naming Papa John’s as its 2012 Pizza Brand of the Year due to the company’s quality and consumer preference for Papa John’s pizza.

Papa John’s Of Central Ohio Celebrates The Buckeyes In The Final Four!

Score big this weekend as all Central Ohio Papa John’s locations celebrate the Buckeyes in The Final Four. This weekend only, Papa John’s is offering a Large THIN crust Pepperoni Pizza for only $4 when you purchase ANY pizza at regular menu price. The offer is available March 31st-April 2nd online using promo code: 4bucks or at all participating Central Ohio locations.

Papa John’s Launches Limited Time Offer Buffalo Chicken Pizza

Continuing its commitment to “Better Ingredients. Better Pizza.”, Papa John’s today unveiled nationwide its new Buffalo Chicken pizza – a savory combination of creamy ranch sauce, all-white sliced chicken strips, crispy bacon, fresh-sliced onions and 100% real cheese made from mozzarella, all topped with a tangy, spicy buffalo sauce.

A large Buffalo Chicken pizza is available for just $10 beginning today at Papa John’s restaurants nationwide, and online at www.papajohns.com.

“Consumers have spoken and we’ve listened,” said Andrew Varga, chief marketing officer for Papa John’s International, Inc. “America told us that they wanted Buffalo Chicken and that bacon was a favorite. We’ve combined the two and delivered an exciting new pizza just in time for basketball tournament season. We think that this is a pizza all fans will agree upon.”

Buffalo Chicken pizza is a limited-time offering pizza and will be available at Papa John’s restaurants throughout the U.S. through the end of April.

Papa John’s Of Central Ohio Celebrates Their 20th Anniversary!

The Central Ohio Papa John’s team is excited to be celebrating their 20thh Anniversary in Columbus. Allen Hertzman, the founder of the franchise group Johncol, Inc. opened his first Columbus restaurant in late December of 1991 on Bethel Road. The team still owns, operates, and is headquartered in the same plaza on Bethel Road today.

To celebrate their 20th year of service in Columbus and to thank their loyal customers all local Papa John’s are offering a 20¢ Large One Topping Pizza with the purchase of ANY Specialty Pizza at Regular Menu Price online only through March 25th with promo code 20years online at papajohns.com.

 

 

 

Papa John’s Heart-Shaped Pizza Guaranteed To Heat Up The House This Valentine’s Day

Cupid must be thrilled! He has more than just arrows at his disposal this Valentine’s Day to help in the romance department as Papa John’s heart-shaped pizza makes its return. Available February 10 through 14, couples and loved ones can turn the heat up on Valentine’s Day with a themed pizza that has become as much a Valentine’s Day tradition as the cherub of love.

Papa John’s Heart-Shaped pizza has become a popular seasonal request, signifying a trend that many consumers continue to forgo the fancy Valentine’s Day dinner to spend quality time at home with significant others, friends and family.

“Valentine’s Day is special and filled with many quality traditions and Papa John’s heart-shaped pizza is one tradition that always adds excitement to the holiday,” Papa John’s chief marketing officer Andrew Varga said. “Along with the typical flowers, stuffed animals and box of chocolates, our themed pizza is quickly proving to be another staple of romance.”

Papa John’s has 23 restaurants in Central Ohio and this week only we’re also celebrating our sweeter side with your choice of either our Large Ultimate Double Pepperoni or Tuscan Six Cheese Pizza and a Cinnapie for only $11.99.

Heads Up! Super Bowl XLVI Coin Toss Lands On ‘Heads’ Giving Free Papa John’s Pizza To Millions!

Hey America, are you ready for some free Papa John’s pizza – the Official Pizza Sponsor of the NFL and Super Bowl XVLI? In one of the most anticipated “flips” in history, the coin toss for Super Bowl XVLI landed on “heads” this evening, resulting in a free large one-topping Papa John’s pizza and 2-liter Pepsi MAX for the millions of members of Papa John’s Papa Rewards customer loyalty program.

Fans who were enrolled in Papa Rewards as of 6 p.m. ET today will receive an email Monday with instructions on how to get their large one-topping pizza and 2-liter Pepsi MAX.

“No matter which team you are rooting for, everyone enrolled in Papa Rewards walks away a winner after Super Bowl XLVI,” said John Schnatter, Papa John’s Founder, Chairman and CEO. “It’s our way of celebrating a terrific NFL season and rewarding our loyal Papa Rewards customers.”

America chose which side of the coin it would be on via a popular vote Jan. 22 through Feb. 1 at www.papajohns.com. “Heads” prevailed with 60 percent of the vote.

Papa John’s Super Bowl Coin Toss Experience was supported via an integrated marketing campaign that included a national television commercial featuring NFL stars Peyton Manning and Jerome “The Bus” Bettis, along with Schnatter, as well as digital media advertising, social media, media relations, and interactive, video-rich Web pages at www.papajohns.com.

As a special thanks to our customers all Columbus Ohio area Papa John’s restaurants will be offering a Large One-Topping Pizza for only $.46 cents this week only with the purchase of Large Specialty Pizza.

America Calls ‘Heads’ For Super Bowl XLVI Coin Toss And Chance For Free Papa John’s Pizza

Papa John’s, the Official Pizza Sponsor of the NFL, today announced that America has called “heads” in Papa John’s Super Bowl XLVI Coin Toss Experience. With America’s call, the millions of fans enrolled in the company’s Papa Rewards customer loyalty program will receive a free large one-topping pizza and 2-liter Pepsi MAX if the coin toss in Super Bowl XLVI lands on “heads.”

America chose which side of the coin based on popular vote the past 10 days at www.papajohns.com. “Heads” prevailed with 60 percent of the vote.

But making the call is just part of Papa John’s Super Bowl XLVI Coin Toss Experience. Americans can enroll in Papa Rewards at www.papajohns.com until 6 p.m. ET Super Bowl Sunday to receive the free pizza and Pepsi MAX if America’s call is correct.

“We’re thrilled with the response of NFL fans and our customers to Papa John’s Super Bowl Coin Toss Experience,” said John Schnatter, Papa John’s Founder, Chairman and CEO. “Recognizing it’s not every day that you get a chance for free pizza and Pepsi MAX on the simple flip of a coin, we expect the rush of people signing up for Papa Rewards to continue right up until the official coin is tossed.”

“I’ve never seen so much excitement about a coin toss,” said NFL star and Super Bowl XLI champion Peyton Manning. “I’ll be crossing my fingers with all of America for the coin to land on heads and reward everyone with free Papa John’s pizza.”

Added Super Bowl XL Champion and Pro Football Hall of Fame finalist Jerome “The Bus” Bettis: “For years, the coin toss I participated in on Thanksgiving Day 1998 has been recognized as one of the most famous in NFL history. If this year’s coin toss comes up ‘heads,’ I may be passing Papa John’s the torch for the most memorable coin toss.”

Last year for Super Bowl XLV, Papa John’s set a single-day sales record by selling more than 1 million pizzas, driven in part by offering a free large pizza to everyone in America if the game went into overtime. In the fourth quarter, the teams were separated by only 3 points, but the game did not go into overtime. In fact, no Super Bowl has ever gone into overtime.

“We generated a lot of excitement toward the end of Super Bowl XLV,” Schnatter said. “For Super Bowl XLVI, we’re flipping our strategy – literally – and generating a lot of drama for NFL fans and our customers at the beginning of Super Bowl XLVI.”

If the coin toss for Super Bowl XLVI lands on heads, each Papa Rewards member will receive an email Monday, Feb. 6, with instructions on how to get their free large one-topping pizza and 2-liter Pepsi MAX.

Papa John’s To Give Free Pizza To America If Fans Correctly ‘Call’ Super Bowl XLVI Coin Toss

No National Football League sponsor knows a quality “toss” like Papa John’s founder, Chairman and CEO John Schnatter, but he’s counting on America to call the coin toss for Super Bowl XLVI so that the country can flip over free pizza.

Papa John’s, the Official Pizza Sponsor of the NFL, today unveiled its Super Bowl XLVI Coin Toss Experience, which includes a free large one-topping pizza and 2-liter Pepsi MAX for the millions of fans enrolled in Papa John’s Papa Rewards program … if America correctly “calls” the Super Bowl coin toss. No matter which team wins the Super Bowl, Papa John’s fans have skin in the game.

“Papa” John Schnatter, who started Papa John’s in 1984 out of the back of his father’s tavern in Jeffersonville, Ind., has recruited Super Bowl champions Peyton Manning and Jerome “The Bus” Bettis to help spread the word and “coach” America on the coin toss vote. Papa John’s has 23 restaurants in the Central Ohio area.

Bringing this powerful threesome together is the crescendo of Papa John’s NFL season-long marketing strategy that has surprised and delighted millions of Papa John’s customers. Papa John’s, the only national pizza chain with a system-wide rewards program, will continue this blitz the next two weeks leading up to the Super Bowl XLVI coin toss. The integrated campaign includes a national television commercial featuring Manning and Bettis that first aired during yesterday’s NFC and AFC Championship games, digital media advertising, social media (#freepapajohns), and interactive, video-rich web pages at www.papajohns.com.

America will make its “heads” or “tails” call for the Super Bowl XLVI coin toss by voting at www.papajohns.com today through Feb. 1. Schnatter will announce the result of America’s vote Feb. 2 on the NFL Network in Indianapolis and via social media and at www.papajohns.com.

If America’s call is correct, everyone enrolled in Papa Rewards as of 6 p.m. ET Super Bowl Sunday will receive an email the following day with instructions on how to claim their pizza and Pepsi MAX prize.

“This won’t be an easy call for America, but as the Official Pizza Sponsor of the NFL, it’s an easy call for Papa John’s to offer a promotion like this to our loyal customers,” Schnatter said. “The Super Bowl is the largest stage in all of sports, and it’s the biggest sales day of the year for us. We’re going all out with quality players like Peyton Manning and The Bus to make sure our customers have a great experience with the highest-quality pizza.”

“I’m thrilled to be part of the Papa John’s team and this exciting promotion that revolves around the biggest day of the year – the Super Bowl,” said Manning, who won Super Bowl XLI. “I really didn’t expect to be a referee this year, but – like I said in the commercial — ’a man’s gotta work.’”

“The pressure is on, America,” said Bettis, who is a finalist this year for induction into the Pro Football Hall of Fame. “It’s hard to believe there could be an NFL coin toss with bigger stakes than what I experienced Thanksgiving Day 1998 … but with free Papa John’s and Pepsi MAX on the line for millions of fans in Super Bowl XLVI, this certainly is huge!”

Occurring between the singing of the National Anthem and kickoff, the Super Bowl coin toss puts viewers on the edge of their seats … and players and coaches simply on edge.  In fact, the NFC is on an incredible 14-year winning streak with Super Bowl coin tosses (Super Bowl XXXII – Super Bowl XLV).  Some additional interesting Super Bowl coin toss statistics:

• In 45 Super Bowls, heads has been called 23 times and tails 22
• 24 of the 45 tosses have come up heads, and 21 tails
• The NFC has 24 Super Bowl wins, with a dominating 31 coin toss wins
• The AFC has 21 Super Bowl wins, compared to only 14 coin toss wins

Last year for Super Bowl XLV, Papa John’s set a single-day sales record by selling more than one million pizzas, driven in part by offering a free large pizza to everyone in America if the game went into overtime. In the fourth quarter, the teams were separated by only 3 points, but the game did not go into overtime. In fact, no Super Bowl has ever gone into overtime.

This year, America’s odds of winning free Papa John’s are much better … on the toss of a coin.

Papa John’s is in the second year of a multi-year sponsorship with the NFL.